From Beyond Book Sales

1. Effective fundraising is about relationships first, money second
2. A clear case for support and strong, consistent messages are crucial
3. To value the library is not enough
4. Libraries have both an intellectual and emotional appeal to donors
5. Everyone on your staff plays a role in fundraising. EVERYONE.
6. A strong fundraising committee or board makes strong connections
7. Most donors are people, not institutions
8. Your largest donors are probably not library users
9. Corporate philanthropy is about more than altruism
10. Advocacy and fundraising go hand-in-hand
11. Fundraising is a year-round activity
12. Saying “Thank You” matters

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This is an excerpt from our book Beyond Book Sales: The Complete Guide to Raising Real Money for Your Library. Learn more about our book and how you can take your library fundraising to the next level, Beyond Book Sales!